Online clothing shopping offers convenience and variety, but getting the right fit can be a challenge. Unlike in-store shopping, you cannot try items on before buying. However, with a few practical strategies, you can improve your chances of choosing the correct size and avoid the hassle of returns. This guide walks you through the key steps to buy clothes that fit well when shopping online.
Why Online Fit Can Be Tricky
When you shop online, you rely on measurements, photos, and descriptions rather than physical try-ons. Sizes can vary widely between different retailers, and even within the same brand. Factors like fabric stretch, cut, and style also affect how a garment fits. Understanding these variables helps you make better choices.
Step 1: Take Accurate Measurements
Before you look at any size chart, you need your current measurements. Use a flexible measuring tape and wear lightweight clothing or undergarments. Measure yourself over bare skin or thin clothing for the most accurate results.
Tools You Need
- A flexible measuring tape
- A mirror (to check tape placement)
- A notebook or phone to record numbers
If you don’t have a measuring tape, you can use a piece of string and then measure it with a ruler.
How to Measure Key Areas
- Bust or chest: Measure around the fullest part of your chest, keeping the tape level under your arms.
- Waist: Measure around your natural waistline, usually the narrowest part of your torso.
- Hips: Measure around the fullest part of your hips and buttocks.
- Inseam: Measure from the crotch to the bottom of your ankle along the inside of your leg.
- Sleeve length: Measure from the center back of your neck, over your shoulder, and down to your wrist.
Write down these numbers. You will use them to compare against size charts.
Step 2: Understand Size Charts
Every online retailer should provide a size chart. These charts list body measurements for each size. Do not assume you are the same size across all brands. Always check the specific chart for the item you are buying.
Compare Your Measurements
Match your measurements to the chart. If you fall between two sizes, consider the fit of the garment. For a loose fit, you might size down; for a snug fit, size up. Pay attention to whether the chart uses body measurements or garment measurements. Body measurements are what you measured; garment measurements are the actual dimensions of the clothing.
Look for Fit Notes
Many product pages include a fit note, such as “runs small” or “true to size.” These notes come from the retailer or customer feedback and can guide your choice. Also, check the model’s measurements if provided. If the model wears a size that matches your measurements, that size may work for you.
Step 3: Research the Brand’s Sizing
Different brands have different sizing standards. Some are known for running large, others for running small. Before you buy, do a quick search for the brand’s sizing reputation.
Read Reviews for Fit Feedback
Customer reviews often mention fit. Look for comments like “I usually wear a medium, but this was too tight” or “ordered my usual size and it was perfect.” Focus on reviewers with similar body measurements to yours. Some sites allow you to filter reviews by size or fit.
Look for Patterns
If multiple reviewers say an item runs small, it probably does. If most say it’s true to size, you can likely order your normal size. Be cautious if reviews are mixed; in that case, consider ordering two sizes.
Step 4: Consider Fabric and Stretch
The fabric of a garment affects how it fits and feels. Natural fibers like cotton and linen have little stretch, while synthetic blends with spandex or elastane can stretch and recover. Stretchy fabrics tend to be more forgiving if you are between sizes.
Fabric Type
Woven fabrics (like denim or twill) have minimal stretch unless blended with elastic fibers. Knit fabrics (like jersey) stretch naturally. If you are buying a woven item, aim for a precise measurement match. For knits, you have a bit more flexibility.
Stretch and Recovery
Stretch is not just about size; it also affects comfort and shape retention. A garment with good recovery will return to its original shape after wearing. Look for descriptions like “four-way stretch” or “stretch denim.” If the fabric has no stretch, consider sizing up if you are unsure.
Step 5: Use Online Tools
Many online retailers offer tools to help you find the right size. These can be very helpful, but they are not foolproof.
Size Recommenders
Some sites have a size recommender that asks for your measurements, height, weight, and fit preference. It then suggests a size. These tools work best when you provide accurate information. They can be a good starting point, but always cross-check with the size chart.
Virtual Try-On
Virtual try-on technology lets you see how a garment might look on a body similar to yours. This is still evolving, but it can give you a general idea of fit. Use it as a supplement, not a replacement, for measurements.
Customer Q&A
Many product pages have a Q&A section where shoppers ask questions about fit, fabric, and sizing. You can often find answers from the retailer or other customers. If your question isn’t answered, you can submit it.
Step 6: Check the Return Policy
Even with careful planning, sometimes the fit is not right. A good return policy makes online shopping less risky. Before you buy, check the return window, any restocking fees, and whether return shipping is free.
Free Returns and Exchanges
Some retailers offer free returns and exchanges, which means you can order multiple sizes and send back what doesn’t fit at no extra cost. This is especially useful for items where sizing is uncertain.
Return Window
Note how many days you have to return an item. Some stores allow 30 days, others 14. Make sure you can try on the item and decide within that period. Also, keep the original packaging and tags attached.
Step 7: When in Doubt, Order Multiple Sizes
If you are unsure between two sizes, ordering both can be a practical solution. You can try them on at home and return the one that doesn’t fit. This works best when returns are free and easy.
- Order two sizes if the size chart is ambiguous.
- Check if the retailer offers free return shipping.
- Be mindful of your budget and return deadlines.
If you order multiple sizes, keep the tags on and try them on indoors to avoid any wear or damage.
Conclusion
Buying the right fit online is a skill that improves with practice. Start by taking accurate measurements, then compare them to the specific size chart for each item. Research the brand’s sizing tendencies, consider the fabric and stretch, and use online tools when available. Always check the return policy, and don’t hesitate to order multiple sizes if you’re uncertain. With these steps, you can shop online with confidence and enjoy clothes that fit well. For more helpful guides on everyday tasks and online shopping tips, explore our other articles.